The campaign brings forth a 12-day consumer-oriented photography moment for users to click, share and stand a chance to win exciting vivo gifts. To participate in ‘Explore the Gorgeous’ contest the photography enthusiasts have to click gorgeous images and can choose from wide array of photography types such as selfies, portraits, night shots, landscapes, wide angle shots, macro or micro clicks as per the area of their interest along with the hashtags #VAreGorgeous and #ExploreTheGorgeous. Once all the entries are in, vivo will select lucky winners from Instagram, Facebook, and Twitter separately. Highly loved and selected images will be posted on vivo’s official social media page highlighting the creative angle of the winning photographs. To be eligible for the contest, the participants have to put out a creative tweet, an Instagram or a Facebook post consisting an image based on their preference of ‘What is gorgeous to them?’ It can be anything from a person to an object or a space. ‘Explore the Gorgeous’ is all about developing a creative space for people to showcase their talent in the best light. vivo encourages users to join the quest to Explore the Gorgeous and win exclusive vivo gifts. All they have to do is simply take the pictures of everything gorgeous around them and upload to Facebook / Instagram / Twitter with the hashtags #VAreGorgeous #ExploreTheGorgeous. Furthermore, users should make sure to keep the posts public, so vivo can see the gorgeous images shared by them. Lucky winners will be announced at the end of this month and their pictures will be displayed on vivo’s official channels.
